Content Creation

@chillinwithawa

Screenshot of analytics showing a line graph of traffic over time, with a sharp peak. Below, a report indicates traffic sources with the majority coming from 'For You,' followed by 'Search,' 'Personal profile,' 'Sound,' and 'Following,' with corresponding percentages.
A graphic of a hand with the index finger pointing up, touching a button that is emitting lines indicating a press or click.

Chillin’ with Awa is a true reflection of who I am—a curious creative who loves trying new things and sharing the journey along the way. From exploring hidden gems in New Jersey to discovering food spots and activities beyond, the account captures my genuine excitement for adventure.

For me, it’s not just about the places I go, but about inspiring others to step outside their routine, experience something new,

and enjoy the process of discovery.

Screenshot of social media analytics showing key metrics from September 11, 2024, to September 10, 2025, including post views, profile views, likes, comments, shares, and traffic sources.

Tiktok Analytics

Screenshot of an analytics dashboard showing viewer statistics over a one-year period, including total viewers, new viewers, and viewer insights such as gender.
Screenshot of analytics dashboard showing viewer insights with a gender distribution pie chart, indicating 27% male, 72% female, and 1% other viewers, and a bar chart of most active times on Wednesdays from 7pm to 8pm.

@theboozybutler

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The Boozy Butler is a New York City–based mixology company serving both corporate and private clients. As a Freelance Content Creator, I produced photo and video content for Instagram and TikTok to showcase their services and attract new clientele. I also re-designed the company’s website, giving it a fresh look and improved functionality that aligned with the brand’s identity. Beyond digital content, I designed cocktail menus for market activations, ensuring the brand’s offerings were visually engaging and easy to navigate for guests. In addition, I created a content plan for The House of Angostura’s Summer of Rum campaign, where The Boozy Butler developed a signature cocktail to promote their rum. I photographed the cocktail, produced a supporting video campaign, and crafted captions and copy to bring the campaign to life across social media. These combined efforts strengthened The Boozy Butler’s digital presence and contributed to securing high-profile clients such as Peloton, along with numerous private event bookings.

@awadiaart

Illustration of a hand with a pointing finger, touching an orange button labeled "Click me!"

I aim to inspire creatives to explore new passions—even if they don’t know where to start. Alongside my creative self-portraits, I share my journey of teaching myself to sew and upcycle fashion.

I’d dreamed of making my own clothes since college, where I studied Visual Communications. Years later, I finally sat at a sewing machine and made my first piece—just three days before Doechii’s NYC concert. That night, I not only got to see one of my favorite artists perform, but Doechii crowned me the best-dressed “gator” in the venue. That moment fueled my commitment to this new creative path and deepened my passion for fashion sustainability.

In 2025, I launched No Buy 2025—a personal challenge to go an entire year without purchasing new clothes. Instead, I’m breathing new life into pieces from my own closet and transforming hand-me-downs from friends and family into unique, one-of-a-kind creations.

Welcome to No Buy 2025: my journey of creativity, sustainability, and style innovation.

TikTok Analytics

Screenshot of analytics dashboard showing line graph of activity over a year, traffic source percentages, and search queries about reversible bucket hat and tote gift sewing.
Screen showing analytics dashboard with tabs for Overview, Content, Viewers, Followers, and LIVE; highlighted tab is Viewers. Date range from September 11, 2024, to September 10, 2025. Key metrics displayed include total viewers of 48,000 and new viewers of 37,000. A line graph depicts viewer activity over the year, with peaks on specific dates such as May 20, 2025. Viewer insights focus on gender distribution, showing a predominance of male viewers.
Screenshot of analytics dashboard showing viewer insights, including gender distribution, most active times, and activity graph with Wednesday peak between 5pm and 6pm.
Screenshot of analytics dashboard showing key metrics for a social media account, including post views, profile views, likes, comments, shares, and a graph of activity over a year.

@ahdorned

In 2020, I collaborated with Ahdorned as a Freelance Content Creator, where I developed engaging video, photo, and GIF content for Instagram and TikTok to showcase the brand’s products in fresh and creative ways. I also photographed product imagery for their full strap and bag collection, ensuring consistency and visual appeal across the site. To further enhance the brand’s digital presence, I designed a new website header that reflected their style and identity.

Close-up of a wooden surface with visible grain, knots, and nail heads.
Advertisement for a second-hand fashion sale featuring a brown handbag with a scarf tied to it, on a furry surface, with text announcing an 'adorable seconds sale' from October 13-17 with a password for access.
A graphic design featuring two tote bags, one black and one orange with a textured pattern, along with the text 'Fall in Love with Totes' in stylish fonts and decorative autumn leaves outlines in the corners.
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